Wednesday, September 29, 2010

Why do we have a Lion logo on British eggs??



















I presume, most of us here start our day with scrambled, boiled and egg sandwiches. But what we tend to forget is: Why does the British egg company has a lion logo in their egg? It seems like the British egg company design and marketing team has forgot to do their home work.

It is after all an egg business, what are they trying to prove with a lion logo in each and every eggs. Hello!! a lion does not lay egg. It is not a lion business after all. Therefore, i think it is not a justice to hens who produces eggs for us. It is such a pitty that if hen could have had their unity and sued the british egg company they could have lost a lot of money. No offense to the British egg company. It is just my blog.

Considering, the above matter i have designed a logo for a british egg company bearing that in mind that " British eggs are produced and packed under the strict hygiene standards. There is no evidence to suggest that avain flu can be transmitted to human through consumption of eggs."

It is vaccinated against salmonia, healthy and an asset of british value with a crowned hen.

Logo again!!!



























Now logo logo and logo. What is logo? What does it stands for? Why do we need them? The answer for all these question in one word is "identity". Unlike, Darpan (myself) with chinky eyes and round face and who likes to design is my identity.

In a same way, every company needs to represent their existence with help of logo as a form of their identity. I had a brief that came out just 6 hours ago to design a logo for this chap who always got weird business ideas. Therefore, i just started working around with what he wanted. As i am myself, not a fit person who is working on this brief that what makes me laugh.

Olrite, here you go man.


Grapes and Bites














Here you go "Grapes and Bites". A brain storming idea that came out when i got a brief from my friend about her project. She wanted me to design a logo. It really was an interesting brief to look at. My attempt here was to illustrate a sexy lip biting grapes and highlight the subject matter with a colorful typography.